Brid Air Purifier

Clean PhotoCatalysis Technology

Our patented technology is in the Clean Photocatalysis process. The typical drawback of photocatalytic purifiers is that they use UV light, which produces ozone, that is, in itself, a toxic air pollutant. By using LED visible lights only, thanks to our exclusive modified TiO2 (Titanium Dioxide) recipe, BRID is the first truly ozone free photocatalytic air purifier.

So, What's PhotoCatalysis?

So, What's PhotoCatalysis?

Photocatalysis is a reaction which uses light to increase the rate of a chemical reaction. BRID's active ceramic element, which is permanently bound with our modified nano Titanium Dioxide (TiO2), absorbs radiation from our precisely calibrated LED board, producing free radicals. They then attack pollutant molecules, breaking apart their chemical bonds and turning them into harmless substances.

Free radicals of titanium oxides also destroys and decompose bacteria's cells. The titanium dioxide photocatalyst has been found to be more effective than any other antibacterial agent, because it works even while the bacteria are actively propagating. Titanium dioxide does not deteriorate and it shows a long-term anti-bacterial effect.

What is Brid

Why is the Ozone Free Factor
So Important?

As mentioned before, photocatalytic air purifiers had a huge flaw: they needed UV light to function, which generates ozone. BRID is a game changer. Our modified TiO2 allowed us to use LED visible lights only, making BRID the first truly ozone free photocatalytic air purifier.

Many may have heard about Ozone in reference to other environmental issues, but did you know it often is created by products that work to “clean” too? Part of the fundamental philosophy behind BRID was to create an air purifier that did only that, never contributing to making the air more polluted.

“Ozone is a molecule composed of three atoms of oxygen. (...) When inhaled, ozone can damage the lungs. Relatively low amounts can cause chest pain, coughing, shortness of breath and throat irritation. Ozone may also worsen chronic respiratory diseases such as asthma and compromise the ability of the body to fight respiratory infections. People vary widely in their susceptibility to ozone. Healthy people, as well as those with respiratory difficulty, can experience breathing problems when exposed to ozone.”

Source: EPA, United States Environmental Protection Agency

Generating a Healthy Environment

The latest scientific research has shown that overly sterile environments can actually be harmful for your immune system. Not all microbes are bad, many of them are beneficial and crucial for our bodies overall function. That's why BRID intelligently targets only bacteria and microbes that are dangerous to your health. By lowering the level of harmful impurities to a safer range you, your loved ones and those around you are guaranteed a clean and healthy environment. Finally you can take a deep breath and enjoy it. Here's what BRID effectively breaks down:

Carbon Monoxide

The main silent killer in the air.


Nitrogen Dioxide, NOX, VOCs, Passive smoke, Cleaning agents, just to name a few.


Pollens, dander, ash, dust and others.


Influenza, Rhinovirus (common cold), Fungus, Molds, Mesophilic, Psychrophilic and more.

Source: EPA, United States Environmental Protection Agency

NOx Reduction Certification

BRID has collaborated with CE.RI.COL (Colorobbia Consulting Research Center), world leaders in innovative environmental research, for testing and analysis. The test was carried out by placing a BRID in a (35 ft³ / 1 m³) glove box and polluting the air inside with a controlled amount of Pollutants (NOx) at a 100 ppb concentration, above the legal limit. The measurement was taken using chemiluminescence technology with the Thermo Model 42i, at a sampling interval of 10 s for 90 minutes. The graph above shows the rate at which the pollution was reduced for all three configurations of the product.

Tests have shown when used indoors, in typical conditions of indoor air contamination, over 90% of the VOCs (volatile organic compounds), outdoor pollution, odors and bacteria that are commonly found in homes and offices are all removed. This breakthrough is just one of the amazing characteristics of BRID, the other is directly connected to patented technology making it the first OZONE FREE photocatalytic air-purifier on the market.

NOx Reduction Certification

Carbon Monoxide Reduction Certification

BRID's effect on Carbon Monoxide was tested and evaluated by the independent lab Micro-B srl.

A BRID with three power modules was placed in a 17 ft³ / 0.5 m³ glove box that was filled with Carbon Monoxide using a gasoline-powered automobile. It was used a Carbon Monoxide measurement device with a 1ppm resolution, collecting data every 10 minutes for the first 4 hours, and every 20 minutes for the remaining 11 hours.

The concentration of Carbon Monoxide decreased at an exponential rate and it was reduced by half in about 3 hours, showing that a continued use of BRID does indeed lessen the threat of Carbon Monoxide gas in indoor environments, adding precious time in case of emergencies.

Carbon Monoxide Reduction Certification

Tested & Certified

Technologies Compared:
What Makes BRID The Best Air Purifier On The Market

Scroll for more

BRID'S Clean PhotoCatalysis HEPA Active Carbon
Destroys Particles
Reduces Carbon Monoxide
Removes Bacteria
Effective on Gases
Reduces VOCs
Doesn't Need Replacements
Can Be Washed
Silent Fan

Powered by Atellani